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Currently viewing: Upsell Bundles: Definition, use cases

Bundle Example

Upsell Bundles: Definition, use cases

What are Upsell Bundles?

An Upsell Bundle encourages customers to purchase additional products by displaying selected offer products in the cart when a specific main product is added. Merchants can choose a main product and recommend related or complementary products to increase the average order value.


How Upsell Bundle Works?

  • Merchants select a main product that triggers the upsell offer.
  • Merchants choose additional products to display as upsell offers.
  • When a customer adds the selected main product to the cart, the configured offer products appear in the cart.
  • Customers can review the recommended products and add the ones they want to purchase.
  • Merchants can optionally offer discounts on upsell products to encourage additional purchases.


Common Example of an Upsell Bundle

  • Customer adds a Blue T-Shirt to the cart.
  • The cart displays recommended products, such as a White Polo Shirt, Hoodie, Jeans, or Sneakers.
  • Customers can click Add to include any recommended product in their cart.
  • If an offer discount is configured, the customer receives the applicable discount according to the bundle settings.